The industry leaders in Hospitality and Aged Care training, education and development. We had the opportunity to collaborate with Menace Group to take 'iLead' the former brand, and developing Transcend.ED into a modern, professional and powerful identity that engages with their target audience. Further communicating Transcend.ED’s brand message across all touchpoints, collateral and marketing material, right through to graduation certificates.
The deliverables provided to our client:
Our objective was to create a dynamic and adaptable brand identity that is versatile across a range of different platforms. Clean, angular edges were adopted to compliment Rogue Door's innovative and high-quality products & services. Black Bear Creative also had the opportunity to brand all of Rogue Doors business collateral including business cards & trade show gear.