The industry leaders in Hospitality and Aged Care training, education and development. We had the opportunity to collaborate with Menace Group to take 'iLead' the former brand, and developing Transcend.ED into a modern, professional and powerful identity that engages with their target audience. Further communicating Transcend.ED’s brand message across all touchpoints, collateral and marketing material, right through to graduation certificates.
The deliverables provided to our client:
The goal of this branding project was to create a brand identity that is friendly and inviting to both male and female demographics.