Re-brand for Moto.it a motorbike and automotive publication for their 2020 anniversary. This logo was inspired from motorbike engine designs and MotoGP branding. The main objective was to find a balance between the logo-mark and logotype to create a sense of speed and prestige for the brand.
The deliverables provided to our client:
We created a new brand identity by focusing on ABF’s main brand attributes that differentiates them from their competitors. This includes their superior knowledge on the implementation of balustrading solutions, their open professional relationships with architects, builders and property developers.