We are here to help you create a brand identity that will position your business as a professional training organisation. Does your brand image match the quality of your training course and years of experience? A rebrand can reposition your business to attract bigger government contracts or target a more civilian friendly customers. We’ve rebranded companies all over Australia and, through our experience, have developed a successful framework to help our clients align their brand objectives with their business, allowing them to move forward and build highly successful and profitable brands. Now we want to bring this process to the tactical training industry.
It’s common for businesses to feel that all they need is a new logo or a refresh, but in our experience, we’ve found that when a client just wants to make something look pretty there is often an unidentified pain point that is not being addressed. Is your brand positioned correctly? Are you only getting low-value customers? Why aren’t you confident in the way your brand presents itself? Let’s discover together what’s going on and get to the heart of the problem.
The purpose of this spec project is to demonstrate how we would apply the 4 Step Brand Design process to a firearms and weapons training academy. In this scenario, FCT is a company founded by trainer and assessor Bob Billet. FCT’s vision is to bring together a one-stop-shop for all facets of security firearms training and weapons training for people in the international and domestic security industry. This also includes law enforcement, military and civilians that want to improve their skills.View case study
If you’re planning to rebrand, or your startup needs a new identity, why risk starting the project on the wrong foot? Give your business the best chance of success. Take the time to define your brand, your ideal customers and the best way to generate results from your brand. Invest in your branding today, you won’t regret it!VIew pricing options