Your brand identity is the visual system that communicates your brand message. The logo is just the tip of the iceberg. Your brand identity includes all the touchpoints used to communicate your brand message such as brand voice, fonts, colours, photography, icons and how the logo will be applied to everyday marketing collateral.
We discover what makes your business different, your brand promise, desired business goals and focus our design solutions to communicate what we uncover.
Through our initial discovery meeting, we will find out how your business works, what makes you special and how to achieve your specific business goals. This gives us a starting point and allows both parties to be all on the same page.
We will provide you with style boards & 3 concepts to choose from. The presentation includes colour options and how the brand identity will be applied in a real-world scenario. You also typically have 3 rounds of revisions to change or refine the concept.
At the end of the project you will be supplied all the files you will need to implement your new brand identity. From digital to print we have you covered.
All our branding kits come with a style guide document, to give you guidelines on how you and your team should use your new brand identity with your day to day business collateral.
We can also supply you with custom designed graphics so you can add to your social media pages, websites and other marketing touch points. This can help with the implementation of the new brand identity.
We have crafted and perfected our own brand design process which we use throughout all our design projects. The 4 step process is simple, streamlined and allows us and our clients to be on the same page at all times of the process. No surprises and allows you to always have input in the design process.See case studies
Tried working with a freelancer and ended up with a less than average result? Then try working with a team that specialises in brand identity design. Our 4 step brand design process has a proven track record and if you're still not happy you have a 30-day money-back guarantee.
This is the entry-level experience which we go through a stripped-down version of the Black Bear Creative 4 Step Brand Design process. You will go through a less intense process but you will receive the basics you need to implement your new brand identity.
This is for companies that want to get the most value out of the process. This is for established businesses or experienced entrepreneurs that need to update their branding, ensure consistency and can’t risk getting a generalist agency or freelancer working on their project.
This is only recommended for larger enterprises that have complex brand design problems. Common issues include multiple departments that need brand identities, total brand refreshes for companies with a large amount of marketing collateral. Once we have defined the scope of the project, the final price will be sent in our formal proposal.
Working with a high-end design studio can be quite expensive, companies can spend up to millions on their branding and you can even spend as little as $20. When a branding project goes wrong it can cost thousands to redo correctly. We keep our prices suited for small to medium-sized business looking to expand or refresh their business. We charge based on how complex your branding project is. Need more pricing information?
We accept bank transfers and credit card payments.
Unfortunately no, but depending on your situation we can help you by creating a custom payment plan that will suit your current cash flow situation.
Yes, we will send you our proposal/work agreement to sign. Once signed we will need a 50% deposit to make it official. The final payment will only be needed at the end of the projects.
A typical branding project can include the following:
We provide big agency quality without the big agency price tag. We specialise in branding and logo design. We are not a generalist agency and we are not freelancers, but if needed we can help refer you to our network of freelancers.
With this solution you receive 3 rounds of revisions so we can change and refine the design. If you want more rounds of revisions we can provide them to you at an additional cost. If for some reason we don’t live up to your expectations, we can organise a full refund. Please note that if you request a refund, you don’t get to own the Intellectual Property (IP) therefore you can’t use any of the designs. Alternatively we can just charge you for our progress of the project and send over everything we have created so far.