Limited Brand Strategy Sessions available a month - get in before they run out!

Brand Strategy Sessions

Does your
brand have
an x-factor?

Want to take your brand to the next level?
Get your brand guide

Build a brand that gets results

Is your brand driving the results you want it to? It should offer a point of difference - an x-factor - that delivers results. Successful brands are more than just a logo and a tagline. Your brand is the face of your business, product or service. It embodies a promise to your customers that includes your values and the experiences they’ll get from it.

Are you ready to find your X-factor?
To build a brand that delivers the right results?

We’re here to help you develop a brand that generates revenue by attracting the right kind of customer. The best results we have achieved for our clients come from understanding your business, knowing your ideal customers and what their needs are. Then defining your brand and prioritising your marketing goals. Why? So you can spend more time focusing on running your business and servicing your customers better.

We bring you over half a decade of experience in developing the brand identity and strategy for tech startups, manufacturers and small businesses. We’ve rebranded companies all over Australia and, through our experience, have developed a successful framework to help our clients align their brand objectives with their business, allowing them to move forward and build highly successful and profitable brands.

What you get -
The benefits of a brand strategy session

Understand your brand
Get to know the value your brand offers potential customers
Create a Positioning statement
Identify where to position your brand in the market
Establish your unique selling proposition (USP)
Identify your x-factor and define it
Plan your next steps
Prioritise actionable tasks to improve brand performance and optimise your business
Get fast and effective results
No drawn out processes, sessions can be done in a day
Gain clarity
Clarify your brand with all stakeholders involved with the business
Feel confident
Gain newfound confidence with your brand
Use a successful framework
Each participant will receive a workbook and agenda for the day
Walk away with a  Brand Identity Report
We’ll supply you with a pdf Brand Identity Report once the process is complete
Choose the time and place
We come to you at your convenience
Our Awesome


“But I think I just need a new logo”

It’s common for businesses to feel that all they need is a new logo or a refresh, but in our experience, we’ve found that when a client just wants to make something look pretty there is often an unidentified pain point that is not being addressed. Is your brand positioned correctly? Are you only getting low-value customers? Why aren’t you confident in the way your brand presents itself? Let’s discover together what’s going on and get to the heart of the problem.

How we do it?
Go Kids Play Case Study

Go Kids Play Cafe
Meet Go Kids Play,
a startup family fun inflatable play centre for kids of all ages.

Together with the owners and all their key decision makers, we facilitated a one-day brand strategy session. Working through our brand strategy framework, we discovered their brand's unique values and attributes, which we used to create their positioning statement. Without clear brand positioning, you could be attracting the wrong type of customer or be seen as a low-value option compared to your competitors.  
We created four customer avatars (profiles) which defined their ideal customers, their needs and how their brand can exceed them. By knowing their customers inside and out, we were able to see how Go Kids Play could provide extra value to the mums, carers and dads who are looking for a better dining experience and healthy appetising menu options for their kids.

We also prioritised important short and long-term objectives based on our learnings. These objectives identify how Go Kids Play would generate brand awareness, generate income and optimise their business procedures. This gave them a solid plan that all their key stakeholders could agree on.

The result? Go Kids Play is now one of Illawarra’s most popular inflatable play centres in the region with rave reviews on Google and Facebook. Read the in-depth case study.

Can your brand afford to be average?

If you’re planning to rebrand, or your startup needs a new identity, why risk starting the project on the wrong foot? Give your brand the best chance of success. Take the time to define your brand, your ideal customers and the best way to generate results from your brand. Invest in your brand today, you won’t regret it!

$5000 prepaid session.


Attantion icon
Black Bear Creative were so easy to work with. They were intuitive, patient and had incredible customer service. Their turnaround times were impressive and their prices extremely competitive. Always willing to go the extra mile for the customer. I hope to work with the BBC team again sometime.
Katherine Baker / Research Officer
National Security College
Attantion icon
From the very start to the finish of our project, Justin was very professional in manner and with his expertise. Justin explained everything to us and advised us on what works best for our brand. He took our vision and created the perfect logo, he took everything we said on board and in a short amount of time our logo came to fruition, we couldn’t be more happy with the results! We highly recommend Justin and his team of creatives and look forward to working with you in the future. 
Jordyn Sutton / Owner
Attantion Pty Ltd
QLTY Image
It has been a pleasure working with you on the design Justin. I was nervous to begin with due my own lack of design understanding and direction regarding brief, however you managed to guide me through your process comfortably with an upbeat and excited energy. You were patient, encouraging and your helpful hints allowed me to achieve the desired result. Your communication was phenomenal, attention to detail exceptional and creativity inspiring.
Milos Bolic / Managing Director
QLTY Pty Ltd
Employsure icon
We have worked with Black Bear Creative on a number of projects and have always received professional, top quality work. Communication is fantastic, highly recommended.
Jennifer Goodwin / Digital Channel & Content Manager
Employsure Pty Ltd
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If you want a professional business image, professional brand identity designers are worth paying for. Black Bear Creative are those professionals that do that!
John Meurer / Managing Director
Founder Wheels Valet
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Being novices at websites ect ,we decided to use the service provided by Justin from Black Bear. We found Justin had the expertise to give us exactly what we needed after trying to explain in our roundabout way, Justin was able to decipher our thoughts from paper to computer giving us exactly what we wanted. We look forward to a long working life together and would recommend his services.
Kerrie and Dario / Owners
D and K Building Services
Employsure icon
Black Bear Creative has done a number of jobs for us in the last year or so. He is always reachable and turns the jobs around in very quick time. We are planning to use Black Bear for more of our substantive work into the future.
Chris Jones / General Manager
Peak Care Equipment Pty Ltd
I have been working with Justin at Black Bear Creative for the last three months while I have been setting up my business as an educational service. Justin has a friendly, customer-focused, collaborative approach to his business and we arrived at producing a name and logo for my business where I was very much involved and could see the process of Justin's thinking and creativity.
Grahame Allen / Author / Managing Director
ATC icon
Justin is a highly professional graphic designer. He has helped my company develop a top class logo that really reflects our work.
Across the Cloud Pty Ltd
As the Director of CyberTribes Social Media, I've had the pleasure of working with Justin on a range of projects for various clients. Those clients have been more than happy with the consistent quality of his work. I too have been much impressed, & I actually then got him to design my own website. He's very intuitive, professional, communicative, & truly cares about you & your business. He was very adaptable & really knew his stuff. My branding is all the richer for it!
Melinda Shobrook / Managing Director
Director CyberTribes
DB Gurus Icon
Did a GREAT job designing a new website for our environmental monitoring system.. they understood the requirements perfectly and gave us what we wanted in double quick time. Highly recommended!
Jon Bosker / Managing Director
DB Gurus Pty Ltd
DB Gurus Icon
Very professional service, easy to work with and nothing but good vibes. Definitely recommend Black Bear Creative, Justin took my own artwork and recreated it to digital files. He has a great creative mind, valuable input, advice and very flexible with any changes along the way.
Jeremy Westblade / Artist / Owner
Mid West Art
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I recently had my business cards designed and dealt personally with Justin. I must say Black Bear Creative was a fabulous business to deal with and I am very happy with the result. The cards turned out better than I ever expected! Very professional and easy to talk through designs with.

Highly recommend to anyone wanting a graphic design done.
Sarah Klanecek / Owner
Pet life by Sarah
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